Introducing reubenrusk.com – expert resources for leadership development

Hello and welcome to my new website! I’m excited to share my first article on the site, which discusses a foundational idea of behaviour change. As with any new website, there’s always some work involved in getting it up and running smoothly. While I’m still working out some details, I wanted to take a moment

Introducing reubenrusk.com – expert resources for leadership development Read More »

Why do we choose the behaviours we do?

Why we do what we do: A new behaviour change model

Have you ever attempted to make a permanent change in your own behaviour, or someone else’s? The way our behaviour evolves shapes not only our lives, but also our teams and cultures. But what factors contribute to successfully creating lasting behaviour change? I’ve been exploring this question for over a decade, and my findings reveal

Why we do what we do: A new behaviour change model Read More »